Jan Michael A. Balao, a BA Communication student, clinched third place in the Department of Trade and Industry (DTI) Mobile Photography Competition, held in October in Baguio City as part of the Consumer Welfare Month celebration.

With the theme, “Bida and Konsyumer sa Bagong Pilipinas,” it aimed to show the importance of recognizing consumers as drivers of change in the society.

The student’s participation supports SDG 12 (Responsible Consumption and Production) by promoting consumer awareness through visual storytelling, while advancing SDG 4 (Quality Education) through experiential, skills-based learning. It also aligns with SDG 9 (Industry, Innovation, and Infrastructure) by showcasing student creativity and innovation using accessible digital tools.